Ever launched a project to little or no acclaim?
I recently launched my generators and ran into a problem.
Now I know how to do outreach…
Great example of a broken link building email, because it actually worked: pic.twitter.com/fRgld0eHes
— Cyrus Shepard (@CyrusShepard) February 18, 2015
And, sure I got some great comments…
But many people either failed to respond or responded negatively.
The negative comments seemed at odds with the functionality.
I knew a user test would establish what was wrong.
I used MyBlogU for direct experience from actual users (in this case bloggers).
And FeedBack Army to help me understand the relative importance of each comment.
I got help from the following top bloggers:
So a little time, a bit of effort and a small amount of money later and…
I have lots of info, plus 10 simple but effective updates.
And it got me thinking…
Help Me to Help You!
If you help me improve Cool Name Ideas I will credit you.
So speak up if, you…
- See an issue with something I’m saying.
- Notice a problem or technical issue.
- Have an interesting idea about names or naming.
Then talk to me.
10 Generator Updates to Rock Your World
Here’s the feedback and the changes…
How to Highlight Bulk Domain Name Generation
Many users didn’t understand that the generators returned ideas for domain names.
Some users were unclear just how much work the generators were doing on their behalf.
For instance, many didn’t understand that:
- The name ideas are checked in bulk.
- The generators can return more than just a few hundred name ideas.
- The returned name ideas are ordered shortest and simplest first.
Ann Smarty commented that…
Are these .com domains (FYI I know the answer now… It was my first thought when I checked it)?
Matt Collins commented that…
Personally, I find the main challenge is the availability of .com domains.
The tools I find most helpful are the ones that test many of these in bulk and only show the ones that are available.
Krista Wiltbank commented that…
“…turned out a handful I thought would work – but a handful out of hundreds of names is not great.”
I decided to make the following changes:
Update 1. Change “GENERATE” Button to Read “GENERATE DOMAINS”
The “GENERATE” button now reads “GENERATE DOMAINS”. This change helps to show users that the generators return available domain name ideas.
Update 2. Increase Name Ideas Checked from 500 to 1,000
The generators now check tranches of 1,000 name ideas. This change should prevent users feeling that the generator returned only a few names.
Update 3. Improve Visibility of “More…” Button
The More…” button is now highlighted in a different color. This change highlights the option to return even more name ideas after the initial search.
Update 4. Improve Processing Info Text
The processing text now reads “Processing and Checking 0,000 of 0,000 Domain Name Ideas”. This hints at the work each generator is completing on the users behalf.
Update 5. Clarify Domain Extensions Dropdown
The domain extensions dropdown has moved from the “Advanced Options” menu. It is now positioned in immediate view just above the “GENERATE DOMAINS” button.
The “Search the [.com] domain extension.” text now reads “Search for available [.com] domain names.”
The above changes should help users see that the generators return available domain names.
How to Highlight Domain Name Checker Pop-up
Many users didn’t end up clicking on the name ideas to view the “Domain Name Checker”.
Ann Smarty commented that…
Are you monetizing it through affiliate programs? My concern is that it’s not obvious that you can check domain availability as well brainstorm a name. I clicked the name out of curiosity to discover it has a domain availability checker behind it…
Maybe make it clearer in the copy above? And also note that all the names are checked for domain availability before being suggested? (Save time! Brainstorm BOTH a name and a domain name at a time!)
NB: Ann also suggested that the popup could appear on mouse over, a great idea but found to be unfeasible.
Update 6. Add Better Intro Text
Intro text added to highlight:
- That the generators return available domain name ideas
- The “Domain Name Checker” popup functionality
This will help users see the power of the generators and encourage them to click to reveal the “Domain Name Checker”.
How to Simplify Domain Name Checker Text
The Twitter and Domain name checking text and graphics were unclear to some users.
Andy Brice commented that…
“I had a quick play and was a bit confused by something being both available and not available. See attached…
…I see now it was supposed to mean domain is available (I think, not sure what that has to do with a heart) but twitter handle is not. That wasn’t obvious to me at the time.”
Update 7. Improve Twitter Username Text
I decided to clarify the difference by changing the Twitter related text on the popup as follows:
From (available / unavailable):
@domainname is available! / @domainname is not available!
To (available / unavailable):
@domainname available on Twitter / @domainname not available on Twitter
How to Improve the Keyword Fields
Many users didn’t understand that the generators do work if the user enters more than 1 keyword.
Other users failed to see or understand that the “What’s your main keyword?” field is necessary to make the generators work. The analytics further highlighted this problem (many users searched without entering a keyword).
A Feedback Army user commented that…
“I would allow for the option of perhaps one or two more keywords.”
Sarah Thomas commented that…
“As a suggestion, the option to add more than one keyword would be awesome.”
Update 8. Change Text and Highlight “What’s your main keyword?” Field
The generators work if the user enters more than 1 keyword. The “What’s your main keyword?” text now reflects this.
I have also highlighted the text to help ensure that users see and use this important field.
For the “Blog Name Generator”
Enter word(s) that describe your Blog:
For the “Product Name Generator”
Enter word(s) that describe your Product:
For the “Business Name Generator”
Enter word(s) that describe your Business:
How to Improve the Scanability of Results
Some users felt it would be easier to scan the results if the base keyword was in a different color.
Anna Fox commented that…
“I think it will be easier and more fun to scan the results if your own “base” word is in a different (more neutral) color.”
Update 9. Highlight Base Keywords in Results
The base keyword(s) within the results are now shown in a more neutral color. This should enable users to scan the results.
Add Blog Name Generator Topics
Several users commented that the topics in the Blog Name Generator were not as comprehensive as they would like.
A Feedback Army user commented that…
“I was able to generate plenty of great names for several types of blogs (fashion, hair and lifestyle). I noticed there wasn’t an option for politics, which is a big blogging subject or for doing reviews (movies, books, etc.).”
Reddit user grungebuddy commented that…
“I didn’t see news or politics as topics.”
Update 10. Add 10 More Blog Name Generator Topics
I added the following topics to the Blog Name Generator, including News and Politics.
- Architecture – Interior Design
- Business – Small Business
- Green – Eco
- Marketing – SEO – SEM
- Social Media
- Writing – Literature – Books
Can You Help With Future Updates?
There were some cool updates that I couldn’t afford.
If you like the work I’m doing here please help me keep this site going.